Monday, May 24, 2010

Sawtooth Soldiers Logo Design

I've had the pleasure of being asked to do some logo designs for a friend who with 3 others is ambitiously planning to climb Mt. McKinley in  a week! They are climbing the peak to raise awareness and support for the Wounded Warrior Project as well and you can check out their plan and itinerary here.

The boys already knew that their name for this project was the Sawtooth Soldiers with a purpose statement/ tagline of awareness, brotherhood and adventure. They also already knew that they wanted to incorporate a whip saw into the logo as well as the mountain. I came up with a couple of examples, and color may still need to be fine-tuned but this is that (almost) finished product.

Hopefully you can start looking for this in a plethora of promotional items such as t-shirts! It's a pretty fun logo - you have to admit.

Good luck boys!